fieldwork solutions
Bluewave Geographics provides a number of services and systems to aid in market research fieldwork
Research Field Maps from Bluewave Geographics are detailed maps for interviewers to enable them to more easily locate properties and sample point areas in the field.
Available in jpg and PDF formats and now as online interactive maps.
We have developed a system for creating tightly defined geographical assignments from unclustered market research sample addresses.
Taking into account natural features such as rivers and estuaries, the system minimises the distances that interviewers will have to travel in order to complete their assignments.
Would you like to validate your mileage claims?
With our online Mile Master system you can upload large numbers of origin and destination postcode pairs and the system will rapidly compute drive-time and drive-distance estimates for each pair.
The results are appended to your original list of pairs and output for Excel.