The calculation boxes below enable you to i) calculate the sample size required in order to achieve a required level of accuracy or ii) calulate the level of accuracy that you wil achieve for a given sample size.
The confidence interval is the range about the estimate within which you can be confident that the true survey estimate lies.
The confidence level represents the probability that the estimate lies within the confidence interval.
So with a confidence interval of +/- 5% and a confidence level of 95% we can say that there
is a probability of 0.95 that the true value of the survey variable lies within +/- 5% of the survey estimate.
The other factor which determines the size of the confidence interval is the survey percentage. This is the percentage who have respondended positively to a
survey question eg 40% of people said that they would vote Conservative. The confidence interval is at its widest when the survey percentage is 50%.
(The observed percentage is assumed to be 50%)